The great thing about animated video, as a format, is that it combines both visual and auditory stimuli to evoke strong emotions and create a solid connection between a brand, a message, and an audience. From a user experience perspective, it’s easier to engage with the content, and there are lots of options for creating fascinating motion graphic content. Furthermore, video content is quickly becoming the preferred format of engagement for users. Video allows people to quickly and efficiently comprehend difficult information.


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